Six In Da Morning

The idea here was to create an iconic visual which centers on the figure ‘6.’

It’s a collage of a drawing we made of the number, an image of a girl looking away, and an image of Mugeez provided by Zodiac.

It’s a play on song’s chorus, where Mugeez says he wants to see the girl’s face at six in the morning.

In this streaming age, a strong, iconic visual is key, and this thinking informed the color choices for the collage—The bold, blood orange neon with the subtle  glows of chartreuse are hard to miss when scrolling on your phone.